Strategic Marketing Plan
What is included?
- 1-hour business goal consult
- Current Business Landscape Report
- Unique value proposition
- Industry/Market analysis
- Marketing Plan
- Vision, goal, tactics, action plan
- Optimal target audience
- Marketing channels
- Content Plan
- Content positioning
- Content pyramid
- Strategy by target audience
- Brand voice
- Content category guidelines
Price: $2,000
Website Development
What is included?
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Website Design Concept
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Website color pallet
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Typography and style guide
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Vision Board
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5-page self-hosted WordPress website
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Responsive layout
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Social media and email marketing integration
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Analytics, security, and SEO integrations
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WordPress and Analytics tutorial
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Support and maintenance one-month post-site-launch
Price: $2,250
Custom Digital Campaigns
What is included?
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Target audience research
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Custom campaign plan (including email and social components, as well as talking points for calls or meetings)
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3 Campaign marketing consulting calls
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Campaign build-out
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Custom branded content
Price: $820
Email Marketing Package
What is included?
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Custom branded and designed monthly digital newsletter
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Strategic content roadmap with a segmented content strategy that pertains to each of your specific audiences
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List segmentation
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2 monthly email marketing consulting calls
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Monthly analytics report
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Web management of up to 2 blog posts if linked within the newsletter
Price: $720 per month
Social Media Management
What is included?
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Monthly social media content calendar for all social media platforms identified in social media strategy
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3 social media posts created per week (leverage content for up to 3 platforms per post)
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Post management
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1 hour of proactive and reactive social media engagement per week
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Ongoing social media maintenance and auditing
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Monthly analytics and reporting
Price: $720 per month
Social Media Set-up
What is included?
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Audit or build-out of up to 4 social media profiles (on LinkedIn, Instagram, Facebook or Twitter)
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Social media tutorial and consulting call